Mimi Casteel + Jason Lett on “The True Cost of Wine”

Mimi Casteel of Hope Well Wines in Oregon's Eola-Amity Hills.

Meininger’s Wine Business International:

“The True Cost of Wine”

by L.M. Archer

Meininger’s Wine Business International published my story on “The True Cost of Wine,” featuring Mimi Casteel of Hope Well Wine, and Jason Lett of The Eyrie Vineyards, in their February-March 2020 issue.

Due to a subscriber paywall, and international publishing restrictions, full access to article was not available at the time.

In the story, these second-generation scions of Willamette Valley pioneers discuss their atypical approach to wine growing called ‘regenerative’ farming, which incorporates many tenets of organic farming, with some distinct differences. Ultimately, regenerative farming begins and ends with respect for the wisdom of Mother Earth, and the benefits of biodiversity. Many conventional farmers consider this approach too costly to even consider implementing. So does regenerative cost more than conventional farming?

The answer may surprise you. Link to the full article here.




Copyrighted L.M. Archer. All Rights Reserved.

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